Reviews are one of the most influential ranking factors in Google’s local pack - the call-out box of Google’s top three recommended local results for your search. Here’s what it looks like when we search “grocery stores” from our Baton Rouge office.
Digital intelligence is comprised of several different tactics dealing with your brand’s online presence and reputation. Many of them you may recognize as buzzword acronyms - SEO, SEM, PPC. Over the past couple of years, we’ve seen incredible results in increased website traffic, lead generation, and [...]
Maintaining a good business reputation was once reliant on good service, solid products, and a bit of word-of-mouth review. Now, thanks to the sustainability of the internet, a business’s reputation can be damaged by a review or incident that happened a decade ago. Getting noticed online can be [...]
Apple released a commercial this past November for the company's new iPad Pro. The ad features a teenage girl using her iPad in various locations for a variety of purposes, from photography to video chatting and writing to drawing. The punchline of the commercial: an older lady asks, &ldquo [...]
Facebook didn’t wait very long before shaking up the social algorithms in 2018. Announced early in January, Facebook is taking a more personal approach to the news feed. Over the first few months of the year, Facebook will be updating the news feed algorithm to prioritize posts with high [...]
If you already have a business website, it should be no surprise that competing for client attention online is no easy task. Getting your website at the top of search results requires more than good content. Even if your site is just a few years old, it may not be [...]
Thinking about a website upgrade? If you’re considering one or more companies to tackle your website redesign, or even build one from scratch, here are some helpful questions to ask. Your website is a virtual storefront to your business—make sure you’re in the best [...]
The time has come to update your website. You just got a call from your favorite client and they nicely told you your website is looking outdated. Or you went to your website on your phone and realized you can't view anything easily. Either way, you need an upgrade [...]
What do all of those TLA’s mean?
SEO, CRM, CMS, SEM, CDN, ORM
Well, first off, a TLA is a “Three-Letter-Acronym.” We get questions about these often. Here are some short definitions:
CRM = Customer Relationship Management
CMS = Content Management System – Usually something you [...]