Apple released a commercial this past November for their iPad Pro. The ad features a teenage girl using her iPad in various locations for a variety of purposes, from photography to video chatting and writing to drawing. The punchline of the commercial: an older lady asks, “Whatcha doing on [...]
Facebook didn’t wait very long before shaking up the social algorithms in 2018. Announced early in January, Facebook is taking a more personal approach to the news feed. Over the first few months of the year, Facebook will be updating the news feed algorithm to prioritize posts with high [...]
If You’re Not Translating Your Message, You’re Missing the Boat.
What is the ROI on Translation of Digital Content?
Spanish is the second-most spoken native language throughout the world behind Mandarin. It is also the third-most spoken language in the world. The Hispanic population of the [...]
What is the Mobile Experience all About?
Five years ago, mobile was really a class unto itself. Today, the lines between mobile and desktop are extremely blurred and on a future collision course when everything is just content and it is all consumed from whatever device the consumer wants to [...]
If you already have a business website, it should be no surprise that competing for client attention online is no easy task. Getting your website at the top of search results requires more than good content. Even if your site is just a few years old, it may not be [...]
When it comes to online and digital marketing, your company website is the centerpiece of your success. Companies often focus too much on the design of their site and too little on the content and message that the site needs to deliver.
This oversight causes companies to spend [...]
With a world growing increasingly more digital, cyber crimes are more prevalent than ever. Lately, hacking and phishing attempts have been especially aggressive and dangerous, which is why it is more important than ever to protect your personnel and business from cyber crimes.
First, a little background.
Cyber-attacks, also known [...]
Thinking about a website upgrade? If you’re considering one or more companies to tackle your website redesign, or even build one from scratch, here are some helpful questions to ask. Your website is a virtual storefront to your business—make sure you’re in the best [...]
The time has come to update your website. You just got a call from your favorite client and they nicely told you your website is looking outdated. Or you went to your website on your phone and realized you can't view anything easily. Either way, you need an upgrade [...]
Mobilegeddon - (n.) April 21st, 2015 when Google’s new search algorithms started giving mobile-friendly websites search ranking priority over non-mobile competitors.
April 21st, 2015 was the official date of what many internet professionals are calling "Mobilegeddon." This may come as a surprise to many businesses, but Google has [...]